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Candy & TreatsNo. 8679 · The 2026 edition

Trick-or-Treat! Here's the Most Popular Halloween Candy in Every State

Discover which candy reigns supreme in your state this Halloween!

Book list · 6 titles Family scares

Our own summary of the original — the full post and photos live at thepioneerwoman.com.

Trick-or-Treat! Here's the Most Popular Halloween Candy in Every State
PHOTO · THEPIONEERWOMAN.COM

A state-by-state breakdown of the most popular Halloween candies, revealing regional favorites and surprising trends across the U.S.

About this

The Pioneer Woman rounds up Instacart's 2024 Halloween trends report, which reveals the most popular Halloween candies by state and the top ten best-selling candies overall. It highlights which treats over-index in certain regions and names Reese's Peanut Butter Cups as the overall winner. The piece also offers leftover-candy recipe ideas and a homemade peanut butter cup link.

The list

  1. 01

    Reese's Peanut Butter Cups

    Overall top-selling Halloween candy; teased as coming in fun-size and full-size and as a nutty-sweet flavor combo

  2. 02

    Peanut M&M's

    Top pick across much of the western United States, plus Hawaii and Alaska

  3. 03

    Candy Corn

    Preferred above the national average in Maine and New Hampshire; described as highly debated

  4. 04

    Tootsie Rolls

    Missouri's top pick

  5. 05

    Skittles

    Texas's top pick

  6. 06

    Starburst

    Oklahoma's (Ree Drummond's home state) top pick for its chewy colorful candy

Food & drink

  • Halloween Brownies (2 hrs 10 mins)
  • Candy Corn Cookies (3 hrs)
  • Halloween Cheesecake Bars (6 hrs 25 mins)

Activities

  • Make your own homemade peanut butter cups for Halloween

Facts from the original

  • Instacart conducted a recent poll on Halloween candy trends for 2024.
  • Nearly half of all Americans plan to eat Halloween candy this year.
  • One in three people start getting into the Halloween spirit before October begins.
  • Instacart's 2024 trends report shows which candies were purchased the most compared to the national average by location.
  • The article presents a list of the top ten most loved Halloween candy cravings.
  • Peanut M&M's are a top pick for much of the western United States, along with Hawaii and Alaska.
  • Shoppers in Maine and New Hampshire preferred candy corn more than the national average.
  • Missouri shoppers favored Tootsie Rolls.
  • Texas shoppers favored Skittles.
  • Oklahoma, Ree Drummond's home state, favored Starburst.
  • Reese's Peanut Butter Cups is the number one candy among the top ten most popular Halloween candies sold last year.

Open the original on thepioneerwoman.com